What customers say

Lisa Smith

I get asked all the time about my hairstyle, what most people do not know is that I have extension in. Stefi is master stylist at hair extensions, I will be a forever client. Thank you 

Sarah Johnson

Stefi Penova is an amazing hairstylist, a true artist and professional. She provides a luxurious shampoo experience with a scalp/neck massage, heated neck rest followed by a hot towel. Stefi constantly provides a beautiful haircut that is suited to my facial features, styles and changes up my entire look. I absolutely love the way she does to my hair. If you're seeking a completely new look, book an appointment.

Karen L

Nine years ago, I took a chance and sat in Stefi's chair and she's been making me feel beautiful ever since. Her skill with color and cut is incredible, but what keeps me coming back is how she makes you feel: confident, heard and completely taken care of. After nearly a decade, I can honestly say she's the best decision for a master hairstylist I ever made for my hair. 

Jenny Wilson

Stefi is a master stylist, and has always been doing an excellent job for my hair. 

Our Services

Be Creative & inspiring

Hello and welcome! My name is Stefi Penova-Hallmark, 

 I’m originally from Bulgaria, Eastern Europe, and I’ve been passionate about cosmetology since graduating from Bulgarian Cosmetology School in 2004. I ran my own salon back home until I moved to the US in 2012.


After moving, I graduated from the Aveda Institute and spent six wonderful years working at an Aveda salon before opening my own. I make it a point to travel back to Europe once a year—for family, advanced salon training, and to learn new techniques that enhance my skills.


I specialize in color, blonde, highlights, balayage, keratin treatments, extensions, formal/updo styles, women and men's haircut.


My mission is simple: to make every client feel comfortable, happy, and beautiful while sitting in my chair. I go the extra mile with relaxing head massages, hot towels, and positive energy during every appointment. Seeing the smiles on my clients’ faces at the end of a service is truly the most rewarding part of my work.


When I’m not styling hair, I love spending quality time with my loved ones and traveling whenever I get the chance.


 Thank you for considering me for your hairstyling needs!

Mission: to make every client feel comfortable, happy, and beautiful while sitting in my chair. 

I specialize in a diverse array of hair coloring techniques, utilizing top-quality brands such as Aveda, Schwarzkopf, and L'Oreal to ensure that my clients receive the best possible results.


In addition to my coloring expertise, I am certified in VoMor extensions, with a particular affinity for working with tape extensions. I find immense joy in creating stunning balayage blondes and providing fresh makeovers that leave my clients feeling rejuvenated and confident

Always ready for
new challenges

Ready for a new hair style?

Look Book